Adidas built a pop-up store that uses high-tech sensors and lasers to build you custom clothes
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Fabrizio Bensch/Reuters
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The German athletic-wear company has launched a pop-up store in Berlin that will scan your body, design you a custom sweater, knit it for you in the store, and have it ready for you in four hours.
While the store is just temporary, the move is part of a bigger push by the company to compete with its main rival, Nike, according to Reuters' Emma Thomasson.
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Here's a look at how the concept will work:
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