Amazon to come up with a brick and mortar store in India

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Amazon to come up with a brick and mortar store in India
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Amazon might bring a brick-and-mortar stores to India and with this move India will be the second nation to get such as the Seattle-based company having sought the government's approval to open food-only outlets along with an online platform to sell these locally produced items.

The company is looking forward to undertaking "retail trading of food products (produced or manufactured in India) to customers at any location through any channel, offline or online, including e-commerce, across India”.

According to a person who saw the application filed by Singapore-based Amazon Corporate Holding Pvt Ltd, the subsidiary seeks to invest Rs 3,500 crore over the next five years and sell third-party or its own private labels of locally produced and packaged food products.

Amazon's first grocery store in the US will open to the public this year.

"We are excited by the government's continued efforts to encourage FDI in India for a stronger food supply chain,” Amazon India said in a statement.
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"We have sought an approval to invest and partner with the government in achieving this vision. What might work well is opening some concept stores to showcase some of the products,” Abhishek Malhotra, a partner at AT Kearney, told ET.

Local rivals Flipkart, the country's largest e-commerce company, and Snapdeal also operate such platforms.