Apple Sold 21.4 Million iPads, Down 18% From Last Year

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tim cook ipad apple

AP

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Apple said it sold 21.4 million iPads last quarter, a slight miss on Wall Street's expectations of 22 million.

That continues a trend of year-to-year declines -- a year ago, it sold 26 million iPads. But it's almost double last quarter's number of 12.3 million, as you'd expect for the holiday season.

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Apple's average selling price for the iPad was $419 versus $436 expected.

Even though Apple didn't miss the target by very much, the numbers don't bode well for the company's enterprise push, which it hopes will revitalize its tablet business.

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Apple partnered with IBM last year to develop software for its iPads.




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