Apple's Twitter account keeps spoiling its big iPhone 7 event

Apple's annual iPhone event is one of the biggest technology events of the year. But unfortunately, Apple's own Twitter account gave away all the surprises.

First, Apple's Twitter account showed a 15-second video that showed a big ball of water splashing against the iPhone 7, confirming the new iPhone 7 will be available in black, and also be water-resistant.

Apple deleted that tweet.

Complimentary Tech Event

Transform talent with learning that works

Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Then, Apple's Twitter account released another 15-second video that showed off the purported release date for the iPhone 7, on September 16.

Apple also deleted that tweet.

Finally, there's this tweet, which revealed all the key features of the iPhone 7.

You guessed it. Apple also deleted this tweet.

Apple's event is still happening, but the biggest details are already out in the wild. It'll be interesting to see if and how Apple acknowledges these leaks on its own Twitter account, given the company's long-time emphasis of keeping new products a secret before they're announced on stage.

Business Insider is currently in attendance at Apple's big event. Check out our live blog to get all the details about what's being announced today.

EXCLUSIVE FREE REPORT:
25 Big Tech Predictions by BI Intelligence. Get the Report Now »