At Delhi’s Satyaniketan, the cafes serve burgers for Rs 50 and shakes for Rs 25. We find out how it is possible!
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This part of At a time when most fancy eating places are getting exorbitantly high priced, thanks to the consistent inflation, here the deal is to serve tasty food at minimum price. The target group that these restaurants serve is students, who want good ambience and food without weighing down on any one's pockets.
So we thought of walking into a few cafes and understanding what helps them keep prices within a limit. Toward the beginning of the market we discovered a new kid in the block, Canteen Till I Die. Like most of the cafes here, this one too has ambient lighting, minimal creativity on the wall and looks quite creative yet quirky. If you are hygiene conscious, the open kitchen will make you feel safer. Casually we took a look at the menu and the right hand side of it was mind blowing! Cutting chai for Rs 20, Crispy noodles for Rs 49, Bun
We meet the founders of
So that way, the prices are made to lure the students for a feast, once every week. As the discussion proceeds, we get to know that monthly rent of 800 sq ft shop at this area is near to Rs 1.5 lakh. And then the staffs need to be paid and the electricity and other charges need to be taken care of. The menu lists out foods that are cheap on ingredients and fast to cook. So that way the guests aren’t made to keep waiting and in the process occupying the space. Moreover foods like burger, pizza or even for that matter parantha are quick to eat and the next guest can occupy the same table within 40 minutes.
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During the day time, that is between 12pm-4pm, there are almost 200 guests coming in. Though the café can accommodate not more than 60 to 70 at a time, the guests coming at a regular frequency during the college hours make it viable for the restaurant to serve each and every one.
Here we use our insights of the restaurant business and infer:
Also read: Give life a pause with your partner at Thekkady
Soda is cheap
When they purchase in bulk a glass of soda may cost not more than Rs 3. And then the cafes add flavours. So including the cost of manpower and time, a mojito shouldn’t be more than Rs 20. So the margins are maintained.
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Pasta
Pasta is another food item that you find anywhere and everywhere. In
Pizza
You know the core ingredient of a pizza, right? Dough that makes pizza has only water and flour. While water is almost free, flour costs some paise and not even a rupee. Homemade pizza sauce is not very expensive. A home made pizza sauce would have tomatoes, water and spices. Cheese and toppings are the only costly.
So that sums up why the cafes in Satyaniketan are cheap! Just in case next time you get wowy about the prices at any of the cafes here, let’s remind you that you don’t pay for food at a restaurant in GK or HKV, you just contribute to their monthly rent and electricity bill.
(Image: Femina)
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