CHART OF THE DAY: Starbucks' Mobile App Is Going Gangbusters
Starbucks offered some interesting new data during the company's fourth quarter earnings call on Thursday. According to CEO Howard Schultz, the Starbucks app processed $1.17 billion in 2013, and the company has already processed nearly $1.4 billion in 2014 by the app alone; it's expected to reach $2 billion by the end of the year.
Based on company data charted for us by BI Intelligence, Starbucks' mobile payment volume has leaped to $517 million from $302 million a year ago - a jump of more than 70% - with over 12 million current users of the mobile app. But those numbers should only increase now that Schultz plans on implementing a mobile ordering and payment system set to launch later next year. "Imagine the ability to create a standing order of Starbucks delivered hot to your desk daily," Schultz said. "That's our version of e-commerce on steroids."
BI Intelligence
- I got a $40K raise using this 30-second strategy. It made me realize loud work, not hard work, always wins.
- Qatar Airways' new CEO explains why it's sticking with the Airbus A380 as other airlines retire the costly superjumbo
- Prince Harry and Meghan found out about Kate Middleton's cancer diagnosis on TV like everyone else, report says
- Fresh photographs of Milky Way’s black hole Sgr A* reveal strong, twisted magnetic field similar to M87*
- 8 Lesser-known places to explore in Himachal Pradesh
- Markets end FY24 on buoyant note amid positive global cues
- SRM Contractors IPO allotment – How to check allotment, GMP, listing date and more
- Rupee falls 6 paise to settle at 83.39 against US dollar