Everlane has a huge cult following as a popular apparel website - here's a look at its first-ever physical store in New York City
Naho Kubota
Everlane sells men's and women's clothing, shoes, and accessories that aim to be stylish and high-quality without a high price tag. What makes Everlane different from other retailers is its emphasis on what it calls "radical transparency": It only uses factories with high ethical standards that disclose the actual cost of making each product.
For years, Everlane was only available online. The San Francisco startup experimented with pop-up stores in New York City and inside Nordstrom stores, but there's never been an honest-to-goodness Everlane retail store until now.
The new store, which opens December 2, is located on Prince Street in New York's SoHo neighborhood. While past pop-ups have let customers try on clothes in the store but not buy them, the new shop will be a full-service clothing boutique.
Here's what it's like inside:
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- Colon cancer rates are rising in young people. If you have two symptoms you should get a colonoscopy, a GI oncologist says.
- Saudi Arabia wants China to help fund its struggling $500 billion Neom megaproject. Investors may not be too excited.
- Catan adds climate change to the latest edition of the world-famous board game
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- JNK India IPO allotment – How to check allotment, GMP, listing date and more
- Indian Army unveils selfie point at Hombotingla Pass ahead of 25th anniversary of Kargil Vijay Diwas