Finally, India Is Scaling Up In Smartphone Segment
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It’s official now. India is getting upscale, as far as handsets are concerned. For the first time in the country’s history, feature phone sales fell 0.8% to 51.8 million units in July-September quarter this year, a report released by However, it is the meteoric rise of smartphones in India that turns out to be most encouraging. “We have been saying that the way forward is smartphones. July-September 2013 is the first quarter to actually report this trend in numbers. This means vendors can expect to see large opportunities in the
There is a chance that new smartphone purchases may register lower volumes vis-à-vis upgrades but this phenomenon could be a few quarters away, according to Kawoosa.
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“So there is going to be a huge opportunity, as well as competition, in the entry-to-mid-level smartphone segments where the volumes would remain for a while,” he added.
Going by the current trends, there is more heartening news for homegrown players. In the smartphone segment,
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“One interesting observation is that
“The
CMR also expects 3G smartphone shipments to rise and expects to see some smartphone vendors introduce 4G-enabled devices by the end of 2013.
Disclaimer: CMR uses the term ‘shipments’ to describe the number of handsets leaving the factory premises for original equipment manufacturer (OEM) sales or stocking by distributors and retailers. In the case of handsets imported into the country, it represents the number leaving the first warehouse to OEMs, distributors and retailers. Also, CMR does not track the number of handsets brought on their person by individual passengers landing on Indian soil from overseas destinations or ‘grey market’ handsets.
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