Here are the top 10 fastest-growing work apps of 2018

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Here are the top 10 fastest-growing work apps of 2018

Zapier cofounders

Zapier

Zapier co-founders Mike Knoop, Bryan Helmig, and Wade Foster

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With 2018 rapidly winding down, Zapier has released its annual report of the year's fastest growing workplace apps.

Zapier - which rhymes with "happier" - connects apps through simple integrations that help users automate their work and be more productive. That means it gets good insight on the fastest-growing apps, just by watching which pieces of software its users are looking for.

Placing highly on the list is Facebook, oddly enough, as well as a tool for managing chatbots - something that some in Silicon Valley had written off as a fad, but is still finding an audience.

This year's list points to some general trends in productivity tools. First of all, many of the trendiest tools allow users to customize the way they work. Many of the apps on the report allow users to customize their team's communication tools, their websites, and how they manage projects.

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"They really let you customize what you're doing," Zapier CEO Wade Foster told Business Insider. "I think that's interesting as you see early adopters get more comfortable with technology … We're going to see even more of that in 2019."

Also spotted in the report are software suites that put lots of tools in one place. Finally, users are also relying on productivity tools that automate work routines, so that they get more done and can focus on tasks that only humans can do.

Here are the top 10 fastest-growing apps of 2018, according to Zapier:

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10. Zoho Forms

10. Zoho Forms

This tool, part of the Zoho cloud suite, lets users make web forms for users and customers to fill out — for instance, an order form for a catering gig, or feedback for a conference session.

9. Mailshake

9. Mailshake

Mailshake is used for email marketing. It allows users to customize these emails using tools like templates, bulk email, auto follow ups, and tracking for clicks and replies.

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8. WPForms

8. WPForms

This is a plugin for the WordPress content management system that lets users make their own web forms.

7. Bonjoro

7. Bonjoro

Bonjoro allows users to send personalized "welcome" or "thank you" videos to their customers.

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6. Bitly

6. Bitly

Bitly, a popular web link shortener, also has business uses — it can help companies track how many times a specific link was clicked, so as to track their marketing efforts.

5. Facebook Offline Conversions

5. Facebook Offline Conversions

Facebook Offline Conversions is a tool that allows customers to connect data from their offline systems, like cash registers or customer databases, up to their Facebook Ads account to help with marketing.

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4. GitLab

4. GitLab

GitLab is all about the way software gets made, and it's a leader in the space. This software includes tools for planning projects, as well as sharing code amongst teams of developers.

3. Dubsado

3. Dubsado

Dubsado is used for customer relationship management, but also includes forms and proposals for starting projects, as well as features for to-do lists, invoices, signing contracts and scheduling appointments.

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2. Front

2. Front

Front is a shared inbox that puts a team's emails, apps and members together in one collaborative workspace.

1. ManyChat

1. ManyChat

ManyChat helps users easily build bots for Facebook Messenger to share personalized information with customers on Facebook, and it includes features such as broadcasts, analytics and scheduled posting.

"A lot of us considered bots more of a trendy thing rather than materializing into something that finds a killer use case," Foster said. The fact that ManyChat is number 1 on the list shows that bots are more than just a fad.

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