Lawsuit claims Ivanka Trump exploited the 'power and prestige of the White House'
Ilya S. Savenok/Getty Images
On Thursday, Modern Appealing Clothing (MAC) filed a class action lawsuit against the Ivanka Trump brand for "unlawful" and "unfair" promotional activities, Courtroom News Service reported.
"President Donald J. Trump and his individual and White House employees and agents have, since the election, promoted defendant Ivanka Trump brand by exploiting the power and prestige of the White House," the complaint reads, citing Trump's anti-Nordstrom tweet and Kellyanne Conway's advice that Americans "go buy Ivanka's stuff."
The complaint also argues that employees at Ivanka Trump exploited the first daughter's elevated position post-election, saying that the company "piggy-back[ed]" promotion of items on government events. While the lawsuit doesn't cite particular instances, a potential example would be the brand promoting a bracelet that Ivanka wore on "60 Minutes" in December.
The impact of Trump's election on Ivanka Trump's brand has been difficult to unpack.
The lawsuit says MAC's business has been negatively impacted because, since the election, sales of Ivanka's brand have surged several hundred percent compared to last year (a Slice Intelligence report says US sales of the brand on Amazon grew 332% in January and February compared to 2016). However, the brand has also been cut from a number of retailers in recent months, including Nordstrom, Neiman Marcus, and Gilt.
MAC is asking that California stops selling Ivanka's brand while it enjoys an allegedly unfair advantage. The lawsuit also demands that the brand pay "ill-gotten gains" since the election to MAC and other retailers included in the class action.
Representatives for Ivanka Trump's brand didn't immediately respond to request for comment.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- Colon cancer rates are rising in young people. If you have two symptoms you should get a colonoscopy, a GI oncologist says.
- Saudi Arabia wants China to help fund its struggling $500 billion Neom megaproject. Investors may not be too excited.
- Catan adds climate change to the latest edition of the world-famous board game
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- JNK India IPO allotment – How to check allotment, GMP, listing date and more
- Indian Army unveils selfie point at Hombotingla Pass ahead of 25th anniversary of Kargil Vijay Diwas
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market