Mark Cuban: Hollywood Won't Change Until The Next Major Hack

Advertisement

Screen Shot 2014 12 21 at 6.49.07 PMCNN/ScreenshotMark Cuba

The Sony hack revealed Mark Cuban's personal email address, as well as several confidential emails between himself and executives detailing his displeasure with a salary offered to him for ABC's hit show Shark Tank.

Advertisement

On Sunday, the billionaire told CNN's Reliable Sources that prior to the hack, he had already stopped using email to conduct confidential business interactions and had instead moved to his app Cyber Dust, which he has described as "What's App meets SnapChat."

Cuban was unequivocal about how the hack would affect Hollywood, which has been shocked by the hack, and if it would happen again. 

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Here's what he had to say: 

STELTER:  Do you think that will profoundly change in Hollywood as a result of this hack?

Advertisement

CUBAN:  Not until the next one.  And there will be a next one.

STELTER:  It takes one more to change...

CUBAN:  Yes, because everybody will think, look, that's not going to happen to me.  It happens.  Right.  It can't - that's just the way people think.

And now that the hack has gotten so much notoriety and it's had such an impact, you know, that's a chip for any hacker.  That's a trophy hack, and people - hackers are going to want more trophy hacks just to put the trophy on their mantle.

"Whoever you send it to now controls that message."

Cuban went on to make statements about the vulnerability involved in all major social media platforms:

Advertisement

STELTER:  It seems like this hack might have been a good thing for you, because you're using it as a chance to promote your app Cyber Dust.

CUBAN:  Right.

STELTER:  You say you're in touch with Sony via this app now.

CUBAN:  Right.

STELTER:  So, you're really negotiating them via an app.

Advertisement

CUBAN:  Sony - well, actually, Mark Burnett's people do most of the negotiations, right?  And so but we also have to incorporate Sony into it.

What went from C.C.ing and Steve and Holly Jacobs and all the whole Sony crew has turned into, OK, I'm only doing it on Cyber Dust.  But I started this before the hack, before there was any awareness of the hack.  It wasn't something in response to the hack.  It something that I had already pushed them to do in the first place, knowing that, look, when you hit send on a tweet, a Facebook post, a text, or an e-mail, the minute you hit send, you lose ownership of it.

Whoever you send it to now controls that message.  They can do whatever they want.  They can put it anywhere they want in any context and you have no idea.  But you don't lose responsibility for that.

Here's the rest of the interview: