Microsoft made big changes to its Windows privacy policy, and you might want to adjust your settings now

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Windows 10

Hollis Johnson/Tech Insider

Your location, browser history, and purchase history are just a few of the things that Microsoft now has access to if you downloaded Windows 10 and kept the default settings.

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Microsoft's new Privacy Policy and Service Agreement went into effect August 1, just a few days after Windows 10 was released. And with its new OS, Microsoft is taking data collection to new levels.

While Microsoft already collects basic information about users when they begin using its software, including things like names and contact information, Windows 10 gets even more personal collecting things like apps downloaded, visited websites and private communications.

"We will access, disclose and preserve personal data, including your content (such as the content of your emails, other private communications or files in private folders), when we have a good faith belief that doing so is necessary to protect our customers or enforce the terms governing the use of the services," the company says in its new terms of service.

Here's a look at some of the most default privacy settings you sign up for when you download Windows 10.

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Synced information

For starters, when signing into Windows with a Microsoft account some of your data using the default settings, some of your data - including your web history, favorites, mobile hotspot, and Wi-Fi network names and passwords - is automatically synced with Microsoft's servers.

You can deactivate this data sharing in Settings. You will need to go to "Sync your settings" and change the things you want to sync there.

Sync Settings

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Cortana

Some other privacy concerns stem from Microsoft's virtual assistant Cortana.

According to the company's privacy policy, to make Cortana "provide personalized experiences and relevant suggestions, Microsoft collects and uses various types of data, such as your device location, data from your calendar, the apps you use, data from your emails and text messages, who you call, your contacts and how often you interact with them on your device."

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The virtual assistant will also collect data about how you interact with Microsoft services, including "your music, alarm settings, whether the lock screen is on, what you view and purchase, your browse and Bing search history, and more."

To keep Cortana from getting access to all of this information, you'll want to select 'Stop getting to know me' under 'Speech, inking, & typing' in the privacy settings. This disables Cortana and dictation.

Cortana Windows 10 settings

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Targeted ads

What's probably most concerning is that a lot of the information that is being collected about you doesn't necessarily stay with Microsoft.

Windows 10 also generates a unique ID for each user of the device that is used for advertising purposes. A person's data usage can then be accessed by third parties, like advertising networks, to target each user.

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To stop this from happening you'll first want to visit Microsoft's personalized ad preferences page on its website. Here you will be able to turn off personalized ads.

You will also want to disable using the advertising ID for experiences across apps in your privacy settings. Select "General" under the privacy section of settings, then turn off the feature.

windows 10 settings

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While you are in "General" privacy settings, you might also want to consider disabling some other functions, including turning off sending Microsoft information about your typing and writing.

Then you will want to scroll down to "Other Devices" and disable syncing with other wireless devices. This will make it so your device doesn't connect with beacons, which are usually used for advertising purposes.

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sync with devices

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Under the privacy tab you can also turn off location tracking and customize which apps you want accessing specific data or functions on your phone. For example, you can choose which apps you want having access to your calendar and contact information as well as which ones can use your camera, microphone and messaging.

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