This robotic farm uses 90% less water than traditional farming

• Iron Ox's robotic farm uses 90% less water than traditional farming.
• The plants are grown without soil in sensor-connected, hydroponic trays.
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This robotic farm uses 90% less water than traditional farming.

According to the World Resources Institute, the world population will be 10 billion by 2050.

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That's 2.4 billion more mouths to feed than today.

That's a challenge that start-up Iron Ox is tackling.

Iron Ox wants to create more sustainable farming by combining robotics and hydroponics.

Hydroponics is the process of growing plants without soil.

Brandon Alexander: There [are] multiple advantages of our approach to farming. With hydroponics, we can grow near consumption, near people. And with robotics, we can make sure that we're getting a consistently, great product every week.