Umang Bedi is the new Managing Director of Facebook India

Facebook has appointed Umang Bedi as the Managing Director for its India business, and in his new role, he would be responsible for building and maintaining strategic relationships with top clients and regional agencies in the country.

Kirthiga Reddy, the present MD, will be moving back to the States to take on her new role in the Global Accounts team at the company’s Menlo Park, California headquarters.

Umang brings to Facebook almost two decades of his leadership experience in a variety of fields, including sales, marketing and partnerships. In the past, he has successfully built teams and grown businesses for several multinational companies.

He was the MD of the South Asia region at Adobe before joining Facebook, responsible for growing their India business and helping India feature amongst the leading markets for Adobe in the APAC and global regions.

“India is known for its great talent pool and we are really pleased to have Umang Bedi, a proven business executive to lead our business in India. I also want to wish Kirthiga the very best in her new global role. Kirthiga has played a huge and key role in building our India business from scratch, and I know she will continue to deliver the same impact in the US.” said Dan Neary, Vice President, Asia Pacific, Facebook.

He further added, “Facebook is where people and businesses connect on mobile and with close to 150 million monthly active people in India, we see significant opportunities to help Indian business - large and small - deliver against their business objectives in the mobile world.”

Umang was quoted saying, “I am thrilled to join Facebook and am looking forward to working with the talented teams in India, to help brands and agencies grow their business on our platform. For me it’s a promising opportunity to participate in India's digital growth, and I can’t think of a better place to be at.”

Umang, who did his engineering from University of Pune, is also an alumni of Harvard Business School and has received the prestigious ‘40 Under Forty: India's Hottest Business Leaders Award 2014’ given by The Economic Times and Spencer Stuart in 2014.

“After six years in India building our operations and business, it’s hard to leave a team I now call family. The good news is that we will continue to work together. As I look ahead, I am excited about how well positioned our business is, to grow from strength to strength with Umang’s leadership, and with my next opportunity to shape and drive our emerging markets strategy across some of the world’s biggest brands,” said Reddy.

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