Why Facebook Is Still The Dominant Social Network, In One Chart
People love to complain about Facebook, but according to a new report from Business Insider Intelligence, Facebook is still the dominant social network.
Facebook continues to lead across all age groups when measuring user penetration, which measures the percentage of users within an age group who access Facebook.
More than 7 out of 10 US internet users age 18 and up access Facebook, and more than two-thirds of internet users - across demographic categories including geographic region, income, and education - are on the social network.
Facebook is still hugely popular among US adults between the ages of 18 and 34, with a staggering 91% using Facebook.
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