GoldieBlox CEO Debbie Sterling is a Stanford-educated engineer who produced the popular video to the hit Beastie Boys song Girls.
The lyrics spoke to an issue about too few women being interested in technology from a young age. Here are some of the versus:
Girls to build the spaceship,
Girls to code the new app,
Girls to grow up knowing they can engineer that.
Girls.
That's all we really need is Girls.
To bring us up to speed it's Girls.
Our opportunity is Girls.
Don't underestimate Girls.
The video was watched more than 8 million times. All the attention attracted a lawsuit between the Beastie Boys and GoldieBlox over rights to the music. It kept GoldieBlox, an interactive game company few people had heard of, in headlines for weeks.
Here's the video.