UBS: The delivery revolution is going to be great for Panera Bread
In a note to clients sent out on Monday, Geiger wrote, "Panera's investments in its internal delivery model position the brand as an early leader, while its menu (i.e. sandwiches, soups, salads) travels well and is in demand based on our survey work."
A UBS survey found that sandwiches are the third most likely cuisine that respondents ordered for delivery, behind only pizza and Chinese food.
UBS
That's not the only reason why Panera is the way to play delivery, UBS says. 76% of consumers surveyed prefer to order directly from the restaurant from which they are ordering rather than from a third party like GrubHub.
That's great news for Panera who has invested a lot of time and money into building their own online delivery platform. The effort has payed off, resulting in 10% same store sales growth for stores with delivery. UBS predicts that by the end of 2017, 35%-40% of Panera locations will have delivery, driving up sales across the company.
Delivery offers an opportunity for revenue growth for restaurants because ticket prices are higher on average than takeout. According to UBS, citing delivery solutions firm Olo, the average delivery order has a check two and a half times the size of the average in-store ticket.
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