101 Black Friday deals on the best products we recommend in our 800+ buying guides
Amazon device deals
We love Amazon's Echo Dot and consider it to be the best small smart speaker with Alexa onboard.
2. Echo (2nd Gen, Certified Refurbished), $59.99 (originally $79.99)[You save $20]Amazon's Echo is the best smart speaker you can buy and it's also a great deal this Black Friday.
3. Echo Show, $179.99 (originally $229.99) [You save $50]The new Show combines the speaker quality of the Echo and Echo Plus with a 10-inch HD screen and eight mic array. We recommend the Show as the best Alexa-enabled smart speaker with a screen.
4. Fire 7 Kids Edition tablet, $69.99 (originally $99.99) [You save $30]The Fire HD Kids tablets are a great buy, and we recommend them as the best for kids. The 7-inch model has a 1,024 x 600 (171 ppi) pixel resolution, built-in Alexa function, 16 GB storage, eight-hour battery life, and a mono speaker. You also get one year of FreeTime Unlimited, two-year worry-free guarantee, and a kid-proof case.
5. Fire TV Stick 4K with Alexa Voice Remote, $34.99 (originally $49.99) [You save $15]Amazon's Fire TV Stick plugs into any TV's HDMI port and has an antenna design optimized for 4K Ultra HD streaming. It's one of our top picks for the best streaming stick.
6. NEW Kindle Paperwhite and six months of Kindle Unlimited, $129.99 (originally $189.93) [You save $59.94]The new Paperwhite is thinner, lighter, and longer battery life than the first-generation model, waterproof, and has 8 GB storage. It's one of the best ebook readers you can buy.
7. Kindle Paperwhite E-reader (Previous Generation - 7th), $79.99 (originally $119.99)[You save $40]Although this is the previous generation model of the Paperwhite, we still recommend it. Just know that this is NOT the waterproof version.
8. Amazon Cloud Cam Security Camera, 2 for $199.98 (originally $239.98)[You save $40]The Amazon Cloud Cam has a 1080p video stream, motion detection, and Alexa voice control, making it a great security camera on a budget. This two-pack is a superb deal.
Google device deals
The Google Home Mini is an adorable, bite-sized smart speaker that'll fit in any room of the house, which is why it's the best small smart speaker for Google fans.
2. Google Home for $79 at Best Buy, Target, and Walmart (originally $129) [You save $50]The Google Home is great for anyone who's all-in with Google and doesn't have Amazon Prime in their lives. It's our favorite smart speaker for Android fans.
3. Chromecast Ultra for $49 at Best Buy, Target, and Walmart(originally $69) [You save $20]The Google Chromecast Ultra is quick to set up, easy-to-use and works great, but best of all, it costs just $50, making it the best Chromecast in our guide.
4. Nest Cam Indoor for $129 at Best Buy, Target, The Home Depot, and Walmart (originally $199) [You save $70]The Nest Cam has long been one of the best security cameras you can buy. The Nest Indoor Security Cam is both stylish and functional, especially considering the well-built app that makes using multiple cameras easy.
5. Nest Learning Thermostat for $179 at Best Buy, Target, The Home Depot, and Walmart (originally $249) [You save $70]The Nest Learning Thermostat is the best smart thermostat you can buy, thanks to its super easy setup, energy savings, and excellent learning capabilities.
6. Nest Thermostat E for $139 at Best Buy, Target, The Home Depot, and Walmart (originally $169) [You save $30]The Nest Thermostat E is well-designed, easy to use, and extremely intelligent — plus, it only costs $169, making it the best affordable smart thermostat.
7. Nest Protect for $99 at Best Buy, Target, The Home Depot, andWalmart (originally $119) [You save $20]With the Nest Protect Smoke and Carbon Monoxide Alarm, you can use your smartphone to get alerts if there are hazardous conditions in your home or if your detector's battery is getting low. That's why it's the best smart smoke detector you can buy.
8. Google Home Hub for $99 at Best Buy, Target, Jet, and Walmart (originally $149) [You save $50]The Google Home Hub is a smart speaker with a screen. It's the best one for people who love Google's apps and can't get enough YouTube.
Phone and tablet deals
The 6th-gen iPad is our top tablet and iPad pick because it is so affordable. On Black Friday, it's even more affordable. Verizon has the LTE-version of the iPad for $99 when you purchase it on a two-year contract.
2. iPhone X, $499.99 at Verizon (originally $899.99)[You save $400]The iPhone X is still a great buy, although the XR and XS have replaced it as our top picks. Since you can get it for $400 less than normal at Verizon, you definitely should.
3. iPhone XR, XS, and XS Max $300 off when you add a new line on a device payment plan, or get $100 when you upgrade and trade in your phone at Verizon [You save $300]If you want a new iPhone XS, XR, or XS Max, you can get them for $300 off when you add a new line on a Verizon device payment plan. Verizon also has a $100 offer to sweeten any trade-ins you want to do for a new iPhone. We love the XR for most people, though the XS and Max are technically superior.
4. Samsung Galaxy S9, $519.99 at Amazon (originally $719.99)[You save $200]The Samsung Galaxy S9 and S9 Plus have sleek bodies with curved screens, heavy-hitting cameras, and lots of AR and AI goodies. We highly recommend them.
5. Samsung Galaxy Note 9, $799.99 at Amazon (originally $999.99)[You save $200]The Samsung Galaxy Note 9 will be recommended in an update to our smartphone buying guide soon. Buy it now while you can save $200.
6. Google Pixel 3, $399.99 at Verizon (originally $799.99)[You save $400]Google's Pixel phones are the best Android phones period. Verizon's deal is a good one because it doesn't require a trade in. This is the smaller version.
7. Google Pixel 3 XL $529.99 at Verizon (originally $929.99)[You save $400]Google's Pixel phones are the best Android phones period. Verizon's deal is a good one because it doesn't require a trade in. This is the bigger version.
8. OnePlus 6, $429 (originally $529)[You save $100]The OnePlus 6 is a superb phone and an amazing deal at $429 today. It has all the high-end specs of the Pixel, Galaxy S9, and iPhone for so much less money.
Smartwatch and fitness tracker deals
We love Fossil's Q smartwatches and hybrid watches just as much as its regular watches, and you can save 30% on them this Black Friday.
2. Apple Watch Series 3, $229-$329 at Macy's AND Amazon AND Best Buy [You save $50-$80]Although the Series 3 is technically a year old now and not our top pick anymore, it's still fantastic and well worth it since you can get it for less than $300 at Macy's.
3. Fitbit Ionic GPS Smart Watch, $199.95 at Amazon (originally $269.95)[You save $70]The Fitbit Ionic tracks your daily activity, gives you in-depth workout stats, and real-time coaching, plus, it has smartwatch features. It's in our guide to the best Fitbits as a GPS-enabled pick.
4. Fitbit Versa Smartwatch, $149 at Amazon (originally $199.95)[You save $50.95]The Fitbit Versa is the best-looking smartwatch-style tracker the company has made yet.
5. Fitbit Charge 3, $119.95 at Amazon (originally $149.95)[You save $30]The Fitbit Charge 3 lets you track your workout in real time on its bright, easy-to-read screen, plus, it has a heart rate monitor and sleep tracking. We recommend an older model in our guide, but we'll soon update it to this one.
6. Fitbit Alta HR, $79.95 at Amazon (originally $149.95)[You save $70]If you're looking for a fitness tracker with a super slim, sleek design, but don't want to give up the ability to track your heart rate, the Fitbit Alta HR is perfect for you. It's the best-looking Fitbit.
7. Garmin Vívofit Jr 2 Activity Tracker for Kids, $59.99 at Best Buy (originally $79.99)[You save $99.99]The Garmin Vivofit Junior 2 provides kids with a fun way to stay active and gives parents a helping hand with incentives for doing chores. It's our favorite kid-friendly tracker.
8. Withings / Nokia | Steel HR Hybrid Smartwatch, $143.96 at Amazon (originally $179.95)[You save $35.99]The Withings/Nokia Steel HR hybrid watch hides a handy OLED screen on the watch face, giving this fitness tracker the ability to keep you up to date on your results. It's long been a favorite of ours.
9. Bellabeat Leaf Women's Wellness Smart Jewelry Health Tracker, $111.80 at Amazon (originally $139.75)[You save $27.95]We've tested all the smart jewelry out there, and the Bellabeat Leaf Urban is the best piece of smart jewelry for most women.
Tech accessory deals
Nomad makes some of our favorite iPhone cases. The Horween leather ages beautifully and the cases are protective.
2. Leather iPhone XR Cases, 30% off at Nomad [You save 30%]Nomad makes some of our favorite iPhone cases. The Horween leather ages beautifully and the cases are protective.
3. Save 25% on Otterbox cases [You save 25%]Otterbox makes the best protective cases you can buy — period. They're expensive, so getting them on sale is a great deal.
4. Charging cables, $30% off at Nomad [You save 30%]We recommend Nomad's universal charging cable in several cable buying guides because it has lightning, USB-C, and Micro-USB ends to charge nearly any device.
5. Mophie Wireless Charge Pad, $22.99 (originally $59.99) [You save $37]Mophie's wireless charger is recommended in our guide to the best wireless chargers because it works well and looks good.
6. BelkinBoost Up Wireless Charging Pad 7.5W, $29.99 at Amazon (originally $59.99)[You save $30]Belkin's wireless charger is the top pick in our guide to the best wireless chargers because it works well, looks good, and has strong grip so your phone doesn't slide off while charging.
Laptops and computer accessory deals
The Google Pixelbook is an excellent high-end Chromebook that we recommend in our guide. Getting it on sale makes it an even better deal than usual.
2. Huawei Matebook X Pro, $1,349.99 at Microsoft (originally $1,499.95)[You save $150]The Huawei Matebook X Pro features a beautiful, slim design, along with top-tier specs that should make anyone happy. That's why it's our top laptop pick.
3. Samsung Galaxy Tab S4, $547.99 at Amazon (originally $649.99) [You save $102]Samsung's Galaxy Tab S4 is as stylish as it is powerful, you can use it as a laptop in a pinch, and it comes with the superb S Pen stylus. It's our favorite high-end Android tablet with a stylus.
4. ASUS Chromebook Flip, $399.99 at Amazon (originally $499)[You save $99.01]The ASUS Chromebook Flip is our favorite Chromebook, thanks to its 2-in-1 design, Android app support, and great screen quality.
Headphone and speaker deals
Of all the headphones we've tested, the Sennheiser HD 1 Wireless over-ear headphones are the best ones you can buy, and they sound amazing.
2. JBL E65BT Wireless Over-Ear Headphones, $99.95 at Walmart (originally $199.95)[You save $100]The JBL E55BT headphones come in a ton of different colors, are reasonably comfortable, and sound great for less. They're our favorite affordable headphones.
3. Bose Solo 5 TV Sound System, $199 at Amazon (originally $249)[You save $50]At only 21.5 inches in length and 2.75 inches in height, the Bose Solo 5 TV Sound System is one of the best and smallest soundbars, yet it delivers crisp spoken dialogue.
4. Sonos Beam, $349 at Amazon (originally $399)[You save $50]he SONOS Playbar TV Soundbar is the best one you can buy with its great audio quality, simple setup process, and compatibility with Amazon's Alexa.
5. Klipsch Black Reference Theater Pack 5.1 Surround Sound System, $589 at Amazon (originally $999)[You save $410]The Klipsch RP-280FA speakers offer an awesome design and boast tons of bass and a detailed and clear high-end. We recommend this Theater Pack deal based on how great Klipsch's speakers are.
6. Sonos One Smart Speaker with Alexa, $174 at Amazon (originally $199)[You save $25], also available at SonosThe Sonos One boasts excellent audio quality, has Amazon's Alexa built in, and it's effortless to set up.It's also our top pick in our guide to the best multi-room speakers, the best smart speakers, and the best speakers overall.
7. Bose SoundLink Revolve Bluetooth Speaker, $179 at Walmart (originally $199)[You save $20]The Bose SoundLink Revolve+ looks great, is easy-to-use, offers 16 hours of battery, and it sounds good, too. It's also one of our top picks for the best Bluetooth speakers.
8. JBL Link 20 Voice-activated Portable Speaker, $99.95 at Walmart (originally $199.95)[You save $100]The JBL Link series sounds great and offers all the intelligence you would expect from a smart speaker that's powered by the Google Assistant. We recommend them in our guide to the best multi-room speakers.
9. Link 10 Voice-activated Portable Speaker, $79.95 at Walmart (originally $149.95)[You save $70]The JBL Link series is in our guide to the best multi-room speakers. This model is the smallest of the series.
10. Bang & Olufsen Beoplay H4 Wireless Headphones, $199 at Amazon (originally $$233.47)[You save $34.37]The Bang & Olufsen H4 Wireless Headphones are comfortable over-ear cans that sound great and come in fun colors. We think they're the among the best stylish headphones you can buy.
Gaming deals
The Razer mouse is one of the best gaming mice you can buy. It even lights up fun colors.
2. Sony PlayStation VR Creed Bundle for $250 at Jet (originally $349.95) [You save $50.05]The PlayStation VR headset can go head to head with any other top-tier VR headset thanks to its excellent game selection and great performance. It's the best VR headset for those of you who already have (or are going to buy) a PlayStation.
3. Microsoft Xbox One X 1TB Fallout 76 Bundle for $429 at Jet (originally $499) [You save $70]Serious gamers who don't want to mess around with building a desktop PC would be hard-pressed to find a more powerful and efficient 4K-capable gaming machine than the Xbox One X.
4. Xbox One X 1TB Console, $399 at Walmart (originally $499)[You save $100]The Xbox One X is super powerful, capable, and fun to play games on, making it the best high-end console.
5. Xbox One S, $199 at Walmart (originally $229)[You save $30]The Xbox One S offers great capabilities — from running the latest triple-A games to playing 4K Ultra HD Blu-Rays — and accomplishes it at a price that should make other console makers blush. It's one of the best gaming consoles you can buy.
6. Microsoft Xbox One S 1TB Forza Horizon 4 Bundle, $229.99 at Walmart (originally $299.99)[You save $70]The Xbox One S offers great capabilities — from running the latest triple-A games to playing 4K Ultra HD Blu-Rays — and accomplishes it at a price that should make other console makers blush. It's one of the best gaming consoles you can buy.
7. Nintendo Switch with Mario Kart 8 Delxue, $299 at Walmart (originally $359.99)[You save $60] *available on November 23The Nintendo Switch is a great console for families, people who love multiplayer titles, and casual gamers, and its unique design lets you play at home on a TV or take it on the go. It's our favorite portable gaming console.
TV, projector, and media streamer deals
The Roku Streaming Stick offers a great interface, is super easy to use, and costs less than $50, making it our favorite streaming stick on a budget.
2. Fire TV Stick 4K with Alexa Voice Remote, $34.99 at Amazon (originally $49.99)[You save $15]The Amazon Fire TV Stick streams video in 4K straight to your TV, plus it has a remote. We recommended a different model in our guide, but this one is comparable.
3. BenQ HT2050A 1080P DLP Home Theater Projector, $629 at Amazon (originally $749)[You save $120]The BenQ HT2050A is the best home projector you can buy for less than $800 with its 1080p resolution and brightness of 2,200 lumens.
4. Roku Ultra, $49.99 at Best Buy (originally $99.99)[You save $50]The Roku Ultra streams in 4K and HDR, has voice search, comes with a remote control, and costs just $50 on sale. It's our top pick for the best TV streaming stick.
Kitchen deals
The KitchenAid 4.5-Quart Classic Series Stand Mixer is the ideal mixer for beginner bakers since it is affordable and can handle most mixing tasks. It's the best affordable one in our guide.
2. KitchenAid Artisan Series Tilt-Head Stand Mixer, available at Macy's, $219.99 (originally $374.99) [You save $155]From bread dough to honey, the KitchenAid Artisan Tilt-Head Stand Mixer is powerful enough to handle just about anything you throw at it. That's why it's our top pick.
3. Instant Pot DUO80 8 Qt 7-in-1 Multi- Use Programmable Pressure Cooker, available at Amazon, $69.99 [You save $69.96]Multi-cooking, slow-cooking, yogurt-making, stewing, warming, and, well, you get the idea. You really can't run out of things to do with a pressure cooker, and this is our top pick in our guide.
4. All-Clad, available at Macy's — over 30% off some cookware setsAll-Clad lands on many favorite kitchenware lists at Insider Picks, including our best cookware set guide.
5. All-Clad D3 Tri-Ply Stainless Steel 10-Piece Cookware Set, available at Amazon, $559.96 [You save $139.99]Amazon has a few good deals on All-Clad, too, and the company's cookware is in our best cookware set guide.
6. HUROM juicers all of them — [You save 30%]HUROM isn't yet on our list of the best juicers, but it will be soon — we've been testing it and are smitten. Take 30% off all juicers from November 22-24 with code "BLACKFRIDAY".
7. Le Creuset 5 1/4-Qt. Dutch Oven, available at Le Creuset, $200 (originally $325) [You save $125]Le Creuset is almost always a favorite in Insider Picks guides. They last forever, and the 5 and 1/4-quart our favorite in our guide to the best Dutch Ovens you can buy. Save 20%-40% through November 23.
Home deals
Helix offers excellent customization options straight from its website, so you can get the mattress that's perfect for you. It's our favorite mattress with customization options. Use the promo code HOLIDAY100 to save $100 when you spend $600 or more, HOLIDAY150 to save $150 on $1,200 or more, or HOLIDAY200 to save $200 on $1,750 or more.
2. Leesa and Sapira mattress — Save $160 to $235 on mattressesWe've tested and researched dozens of mattresses and the Sapira Mattress by Leesa and the Leesa Memory Foam Mattress are the best ones you can buy because they suit all sleeping styles. For Black Friday you can get $160 off a Leesa mattress and get a free pillow ($75 originally) or $235 off a Sapira mattress and a free pillow ($75 originally) with the code "BUSINESSINSIDER" at checkout.
3. Brooklinen sheets — Save up to 20%If you take your sleep comfort seriously, the pampering touch and good looks of Brooklinen's Luxe Sheets will have you sleeping like a baby. They're our favorite luxurious sheets. Now through November 26, you can take advantage of the following deals: Spend $250 or more and get 10% off your order, spend $350 or more and get 15% off your order, or spend $450 or more and get 20% off your order.
4. Bear mattress — Save $125 to $225 and get free pillowsBear makes one of the best mattresses in our guide. Now through November 24, you can save $125 on orders over $500 with promo code "HOL125" or save $225 on orders over $1,200 with promo code "HOL225" at checkout. Plus, get two free Cloud Pillows.
5. Purple mattress — Save $100 and get a free blanketWe tested Purple's mattress, and we found it super comfortable. Now through November 26, you can get up to $100 off a Purple mattress, plus a free Purple Blanket — up to a $199 total value.
6. Eight mattress — Save $100 and get a $25 Amazon gift cardEight makes the best smart mattress you can buy. It will track your sleep for you! Get $100 off all Eight smart mattresses and a $25 Amazon gift card.
7. Casper mattresses — Save 10% with COZY10You can save 10% off any order of the Casper mattress with code "COZY10", now through November 26. It's a great deal and we really love Casper's mattresses.
8. Parachute sheets — Save 20%Parachute makes some of the best cotton sheets we've tried. You can get 20% off sitewide with code "SALE18" from November 23 through November 26.
9. Snowe — Save 20%You can 20% off orders of $75+ from November 21 through November 26 at Snowe. The startup makes some of the best sheets we've reviewed.
10. Crane & Canopy’s entire collection of bedding, sheets and home décor — Save 20%Crane & Canopy makes our guide for the best bed sheets you can buy with their silky softness and fun patterns and colors. Take 20% off Crane & Canopy's entire collection of bedding, sheets and home decor using code "CHEER" at checkout from November 23-26.
11. Dyson Ball, available at Kohl's, $249.99 (originally $399.99) [You save $50]Dyson makes just about all of our guides for the best Vacuums you can buy. This is a good alternative to our top pick in our guide, especially if it's out of your budget.
12. iRobot Roomba 960 Robot Vacuum with Wi-Fi, $449 at Amazon (originally $699)[You save $250]The iRobot Roomba 960 is a great high-end robot vacuum cleaner that cleans your entire first floor without stopping as it moves from room to room. We think it's best for big homes.
13. Philips Hue White and Color Ambiance A19 10W Equivalent LED Smart Light Bulb Starter Kit, $79.99 at Amazon (originally $149.99)[You save $70]Philips Hue makes the best smart light bulbs period, and you should always buy them when they're on sale like they are today.
14.Wemo Mini, $27.90 at Amazon (originally $34.99) [You save $7.09]Just plug anything into the Belkin WeMo Mini Smart Plug, and you can turn it on or off with your voice, thanks to Alexa or the Google Assistant. We recommend it in our best air conditioner guide to make your AC smart for cheap.
15. Canary All-in-One + 3 Months Membership, $119.99 at Amazon (originally $179.99)[You save $60]Canary's security camera is excellent and we highly recommend it. This deal comes with the premium membership, which gets you extra features.
Travel deals
eBags makes the top of our list in our guide to the best travel backpacks, among other luggage items. The site is currently offering massive sales, offering 30% off your order with up to 70% off select items.
2. Travelpro luggage at Macy's — save more than 50% on most suitcasesTravelpro makes our list of the best checked luggage you can buy, and much of their line is on sale at Macy's through Black Friday.
3. Dagne Dover — you save 20%Dagne Dover makes our lists for the best women's wallets and work bags. Take 20% off sitewide from November 20 to 28.
Style and beauty deals
Dagne Dover makes some of our favorite work bags, tote bags, and wallets for women, and you can get 20% off your order, so it's a great idea to shop this sale.
2. L.L. Bean clothing and outerwear is 20% offWe recommend L.L. Bean a lot because the company makes great clothing, outerwear, footwear, and home goods like sheets. You can get 20% select items at L.L. Bean this Black Friday.
3. M.Gemi shoes are 25% offM.Gemi makes our favorite luxurious flats — the Stellato Sacchetto. These flats have the look of a loafer and a pointy flat combined, and they're made of a buttery suede. You can get them and other M.Gemi shoes 25% off.
4. Mackage leather jackets are 40% offMackage only makes five styles of men's leather jackets, but the whole line could cover you through the seasons. We love the company's jackets and named them the most versatile leather jackets in our guide.
5. Naadam select cashmere sweaters are 25% offIf sustainability is a top concern, Naadam is about to become your new favorite sweater brand — It's certainly one of ours. On November 23 from midnight through 3 p.m., you can save 25% on select full price styles with no promo code.
6. Rent the Runway subscriptions are 40% offFor wedding season, cocktail parties, or any other event that requires you to look your finest, get a little help from Rent the Runway Unlimited. You can save 40% on clothing rentals from one of our favorite subscription box companies.
7. Tommy John underwear and loungewear is 20% for $100+ purchasesTommy John makes the most comfortable underwear we've ever worn for men and women. You can get 20% off sitewide when you spend $100 or more.
8. Indochino suits are up to 70% offYou can get up to 70% off our favorite Indochino suits with code "BLKFRI" now through November 25 and code "CYBMON" from November 26 through November 29. We highly recommend this affordable, customizable suit shop's wares.
9. Frank And Oak subscription box — Save 30%We love Frank & Oak's subscription box for its classic, wearable basics. Now you can get 30% off everything with code "BLACKFRIDAY30" from November 21 through November 25. Current subscription members can save up to 30% on the Style Plan from November 19 through December 16, with special bonus gifts included in each box.
10. Mott & Bow jeans and T-Shirts — Save 25% to 35%Mott & Bow makes excellent jeans and T-Shirts that we recommend in our buying guides. You can get 25% off sitewide, now through November 26, 30% off orders of $200+, now through November 26, and $35% off orders of $300+, now through November 26.
11. Clarks shoes and boots — save 30%Clarks has been in the footwear business since the early 1800s, and the brand's classic Desert Boot is among our favorites in our guide to travel shoes. Casual shoes, dress shoes, and boots are also on sale, starting at $39.99, $49.99, and $59.99, respectively. Use the code "CYBER" to save 30% on your purchase.
12. Cole Haan — save 30% to 50%Cole Haan is the crux of comfort, fashion, and affordability. The Abbot Bootie is among our favorites in our guide to the best ankle boots you can buy. Save 50% on select styles and 30% through November 24.
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