Shop Allbirds
If you're looking for seriously comfortable shoes that are softer than anything you've worn on your feet before, go for Allbirds.
You'll feel good about shopping here because Allbirds co-founder Tim Brown has reimagined the materials we use to make shoes and made them sustainable. Growing up in New Zealand, he was surrounded by merino wool, and curious as to why the footwear industry wasn't taking advantage of the sustainable resource. So, he took advantage of it himself, making supremely comfortable shoes from natural materials, like the familiar merino wool. The company also makes its EVA foam out of sugar cane, and did not patent the material in hopes that other companies would follow suit and use its formula to make more sustainable footwear.
Allbirds is a certified B Corp, meaning it meets the highest standards for transparency, accountability, and social and environmental performance. Beyond Allbirds' commitment to the environment, it's committed to helping others, too — the brand donates lightly used shoes to people in need around the world through Soles4Souls.
Shop seriously comfortable wool shoes at Allbirds