Mufleh had been trying to grab the attention of Airbnb for months, but while she'd managed to get a meeting with the company, she hadn't managed to snagged a job offer.
Instead of giving up, she rethought her strategy. "I actually thought, I haven’t done everything I can," Mufleh tells Business Insider's Lisa Eadicicco. "I’ve done the same thing multiple times, but I haven’t tried new approaches.”
And so she turned her résumé into a mock Airbnb host profile. Instead of focusing on her past experience — though it includes that, too — it showcases her knowledge of the travel industry, what she'd contribute to the company, and where she thinks they should turn their focus next.
It caught the eye of Airbnb's CEO and CMO almost immediately. Ultimately, she didn't get the gig, but the résumé did get the attention of companies around the world.
Mufleh interviewed with LinkedIn, Uber, and Dropbox (among others), before deciding to pursue an opportunity at Upwork.