30 of the best things you can buy at Target
Target
- Target has a large portfolio of private-label brands.
- These brands have become key drivers of growth for the business.
- We put together a selection of the top products available, based on consumer reviews and best-selling lists.
Target is the king of private label.
In 2017, the store launched eight different private label-brands, including women's apparel line A New Day, menswear collection Goodfellow & Co., home goods brand Project 62, athleisure brand Joy Lab, and Hearth & Hand with Magnolia, a home goods collaboration with Chip and Joanna Gaines from "Fixer Upper."
CEO Brian Cornell said the store will launch another four over the course of 2018, one of which - Universal Thread - launches next month.
Private labels are a way to differentiate Target and boost profit margins while still being able to offer customers affordable prices. Its strategy seems to be working - in just over a year, sales at Cat & Jack, its kids' apparel brand, surpassed $2 billion.
We scoured best-selling lists, customer reviews, and consulted the duo behind "Target Does It Again," a self-proclaimed "source for all things cool at Target," to put together a list of the best products you can buy exclusively at the chain.
The Future of Retail 2018 by the BI Intelligence Research Team.
Get the Slide Deck Now »
- Saudi Arabia wants China to help fund its struggling $500 billion Neom megaproject. Investors may not be too excited.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- One of the world's only 5-star airlines seems to be considering asking business-class passengers to bring their own cutlery
- Experts warn of rising temperatures in Bengaluru as Phase 2 of Lok Sabha elections draws near
- Axis Bank posts net profit of ₹7,129 cr in March quarter
- 7 Best tourist places to visit in Rishikesh in 2024
- From underdog to Bill Gates-sponsored superfood: Have millets finally managed to make a comeback?
- 7 Things to do on your next trip to Rishikesh