Actually, Teens Love Print Books, Libraries, And Bookstores
We recently wrote about how young people don't care much about print media. As it turns out, despite their tech-savvy reputation, today's youth are still in love with books, and even prefer to buy print copies over digital. According to Nielsen, only 20% of teenagers purchase electronic books, compared with 23% of 18-to-29 year olds and 25% of 30-to-44 year-olds.
What's more interesting is how they choose which books to read. Based on Nielsen data charted for us by BI Intelligence, American teenagers choose books based mainly on the author's previous works (nearly half of all respondents said the author's body of work is a "major influence"). The next two most important factors are physical browsing through bookstores and libraries. Social media and online retailers like Amazon appear to have very little influence over what books teens choose to read; blogs and "reader sites" like Goodreads even less so.
BI Intelligence
Next Story
I tutor the children of some of Dubai's richest people. One of them paid me $3,000 to do his homework.
A 13-year-old girl helped unearth an ancient Roman town. She's finally getting credit for it over 90 years later.
It's been a year since I graduated from college, and I still live at home. My therapist says I have post-graduation depression.
Sell-off in Indian stocks continues for the third session
Samsung Galaxy M55 Review — The quintessential Samsung experience
The ageing of nasal tissues may explain why older people are more affected by COVID-19: research
Amitabh Bachchan set to return with season 16 of 'Kaun Banega Crorepati', deets inside
Top 10 places to visit in Manali in 2024
