Amazon Connects 8,000 Indian Companies With Cloud Services

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Amazon Connects 8,000 Indian Companies With Cloud Services
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Apeejay Stya and Svran Group’s, which went to cloud six years ago, entire IT infrastructure is now linked to Amazon cloud services.

"We wanted to have a standardised IT infrastructure for all our group companies across 52 locations and cloud was the best way to do it," said Aditya Berlia, a management board member of the Delhi-based group.

The company has moved all its servers to Amazon Web Services (AWS), reducing its IT costs by more than 80%. "The best part about AWS is that whenever I talk to them once in three months, they come up with a new way to reduce my cost, as against others who are constantly trying to dig into my pockets," Berlia said.

There are more than 8,000 Indian companies that have already been linked to AWS. These include large enterprises like Tata Motors, Reliance Entertainment, NDTV, Narayana Health, Macmillan India, EROS International, Malayala Manorama and Sony Entertainment.
Reliance Entertainment has 40% of its total IT workload on AWS. "When we thought of adopting cloud computing for our variable volumes and games apps, AWS was the one which we have adopted from inception," said its CEO Manish Agarwal.

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"We have lowered prices 45 times since 2006 with no external pressure to do so," said Bikram S Bedi, head of Amazon Web Services, India. "AWS is very comfortable with running high volume low margin businesses, which is deep in our DNA," he added.