Vogue editor-in-chief and fashion's primary kingmaker Anna Wintour had a front row seat.
Right next to Kim Kardashian, North West, and the rest of the clan.
The show began in grand fashion, with a giant tarp pulled off to reveal a landscape of models.
The style was anime meets Star Wars meets sportswear.
next slide will load in 15 secondsSkip AdSkip AdKanye had previously said that "sweatshirts are the way of the future," and that does seem to be the case.
Atlanta rapper Young Thug, who modeled the new collection, seemed to think so.
Kendall Jenner liked it enough to snap a pic.
next slide will load in 15 secondsSkip AdSkip AdThe models wore a variety of Adidas kicks, including throwback Stan Smiths.
Like his music, Kanye's clothes are impossible to ignore.