General Electric is getting hit for a 2nd straight day after announcing its turnaround plan

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  • Shares of General Electric are down 4.26% at $18.21 as selling continues following Monday's release of the company's turnaround plan.
  • GE shares have fallen more than 10% since the plan was released.

Shares of General Electric are seeing follow-through selling on Tuesday, trading down 4.26% at $18.21 a piece. The losses come after shares tumbled more than 7% on Monday in response to the company's turnaround plan .

GE announced it was slashing its dividend by 50% and implementing other cost-cutting measures to turn things around. Shares had slumped about 35% this year before Monday's slide , propting Monday's announcement. M ore than $100 billion in market value has been wiped out this year.

In addition to its cost-cutting measures, GE forecast full year 2018 adjusted earnings of $1 to $1.107 a share, well below the $1.18 that Wall Street was expecting. It also said it expects revenue growth of 0% to 3% in 2018 and that it will target 2% to 4% long-term organic revenue growth.

The plan has received a lukewarm reception on Wall Street with RBC downgrading GE shares following the plan's release.

Get the latest General Electric stock price here.

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