Hima Das is the new brand ambassador of Gatorade India
The brand will be paying tribute to the sprint runner by giving a new twist to its 'Nothing Beats Gatorade' philosophy.
Speaking about the partnership, the athlete said: "I am honoured to join the Gatorade family which consists of sporting legends across the world. I am looking forward to working with them to understand my hydration requirements and using the insights to better my athletic performance."
Announcing the partnership, Tarun Bhagat, Director-Marketing, Hydration and Cola, PepsiCo India said: "We are delighted to welcome Hima Das into Gatorade's family of athletes."
"Hima personifies the spirit of the brand through her persevering attitude and unwavering spirit to win. We believe that Gatorade is the perfect fuel to partner with Hima Das as she sets out to achieve new accolades for the country," he added.