ITC will withdraw "no added MSG" from its Yippee noodles

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ITC will withdraw "no added MSG" from its Yippee
noodles
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ITC has decided to remove the "no added MSG" disclaimer from Yipee noodles under FSSAI’s direction.

The Food Safety and Standards Authority of India (FSSAI), in connection with noodles of another brand, had held that such statement of having no MSG was "inappropriate", ITC said in a statement.

"Therefore, ITC is voluntarily taking steps to remove the phrase 'no added MSG' from its labels in its new batches of packaging and consumers should ignore this on the current packaging. ITC would like to once again assure consumers that MSG is not added to Sunfeast YiPPee! Noodles," ITC said in the statement.

It added: "In recent weeks, there has been some confusion about the manner of declaration of MSG in packaged food items".

"Under the FSS Act, if a manufacturer adds MSG to the product, the quantum of MSG so added needs to be declared. Since no MSG is added in Yippee noodles, the packages carried a statement to that effect, i.e., "contains no added MSG," it added.
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The food regulator has ordered testing of several noodles, pasta and macaroni brands that includes Top Ramen, Foodles and Wai Wai to check if they comply with the food security norms.

Nestle India, ITC, Indo Nissin Food Ltd, GSK Consumer Healthcare, CG Foods India, Ruchi International and AA Nutrition Ltd’s products are being tested under direction from FSSAI.

(Image credit: Indiatimes)