Indian Hotels Put In Extra Effort To Woo Women Business Travellers
Businesswomen are one of the fastest-growing traveller segments. Keeping this in mind, hotel chains across India are putting in extra effort to attract women business travellers.
"The endeavour is aimed at going beyond the expected and ordinary to cater to the 'unspoken needs' of this segment," said Dipak Haksar, chief operating officer, ITC Hotels. The hotel chain's upcoming property –
Even other hotel chains are now adopting the trend of women-only floors and bringing in newer and customised services for this segment. "Travel packages for women have been there for years and it's the same everywhere. But those can't work anymore as the female travellers have evolved and their needs are changing," says Louis Sailer, general manager of The Leela Palace, New Delhi.
Hotels are focusing more on this segment as women travellers tend to spend more and indulge in quality lifestyle amenities like spas, beauty treatments, health and wellness.
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