It Turns Out T-Mobile Customers Don't Want BlackBerrys After All
AP
BlackBerry's CEO John S. Chen even blasted T-Mobile's CEO John Legere and CMO Mike Sievert for the promotion, causing the pair to publicly announce that users could trade in their old BlackBerry for a new one, not just an iPhone or something else.
But it looks like T-Mobile was right to offer the promotion. According to a leaked memo obtained by Tmo News, 94% of those who traded in their BlackBerry switched to an iPhone or Android device. A source close to the situation tells Business Insider the leaked memo is the real deal and correct.
T-Mobile declined to comment on specifics, but a spokesperson had the following statement:
Today is the last day of our limited time BlackBerry trade-in program, which was created to provide additional value as well as customer choice for our loyal BlackBerry customers. The program has been extremely popular, offering a trade-in value of $200 to $250 toward the purchase of a new device, driving a 15 fold increase in BlackBerry trade-ins.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- Saudi Arabia wants China to help fund its struggling $500 billion Neom megaproject. Investors may not be too excited.
- Colon cancer rates are rising in young people. If you have two symptoms you should get a colonoscopy, a GI oncologist says.
- 2024 LS polls pegged as costliest ever, expenditure may touch ₹1.35 lakh crore: Expert
- 10 Best things to do in India for tourists
- 19,000 school job losers likely to be eligible recruits: Bengal SSC
- Groww receives SEBI approval to launch Nifty non-cyclical consumer index fund
- Retired director of MNC loses ₹25 crore to cyber fraudsters who posed as cops, CBI officers