Soda Consumption Keeps Declining In The US, Especially Diet Soda
Advertisement
Morgan Stanley is out with a new note explaining some secular headwinds for Coca-Cola, and the problem couldn't be more clear.
Advertisement
People are just drinking less and less soda.
There really isn't much mystery to it. Some of it probably has to do with the well-known awareness about sugar and its health affects. And some of it has to do with the rise of alternatives, like energy drinks.
These two charts tell the tale of the tpe.

Morgan Stanley
Advertisement

Morgan Stanley
Bad news for Coke. Good news for American waistlines.
Advertisement
Kellyanne Conway says her husband was 'cheating by tweeting' his disdain for former President Trump in her new memoir
Putin's leadership is unraveling as he takes regular breaks for medical treatment and is constantly surrounded by doctors, says British ex-spy
The worst for Indian startups is yet to come — be prepared for layoffs, unicorn slowdown and startup shutdowns in 2022
What would happen to Twitter if Elon Musk backs out now?
Researchers develop a virus that works even when iPhone is switched off
Supreme Court of India extends time for submitting Pegasus probe report
Chopper services launched in Goa for tourists, locals
Both Ambuja Cements and ACC are bet worth investing with strong parent Adani