Take a look inside the completely redesigned Fifth Ave Apple Store in NYC, which is now the largest in the world
- Apple's iconic Fifth Avenue store will officially reopen on September 20 as the largest Apple store in the world.
- When the store opens, customers can buy any of 3 new phones, including the $700 iPhone 11 or $1,100 iPhone 11 Pro.
- The store will be open 24 hours a day every single day of the year and is designed to be a place both local New Yorkers and tourists can visit.
- Visit Business Insider's homepage for more stories.
Apple is opening its redesigned Fifth Avenue store this week, set to open to the public on September 20.
The new space, which kept the same landmark glass cube look but wth new single glass panels, is nearly twice the size of the original store, making it the world's largest Apple Store."Our customers are at the center of everything we do, and Apple Fifth Avenue is for them, to inspire them, and to provide the very best place to discover our newest products," Apple CEO Tim Cook said in a press release. "It's unique among Apple stores, and today it returns even more welcoming, and even more beautiful than ever. We're so proud to be a part of this great city where so much happens every day."
The store initially opened in 2006 under. Since then, the store has welcomed more than 57 million visitors.
Here's what to expect when you visit.