The 'ugly fruit' Instagram shows that hideous produce is often oddly humanoid

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Screen Shot 2015 08 19 at 4.27.50 PM

Jordan Figueiredo

This adorable eggplant just wants to be loved.

Even though they're totally tasty, deformed fruits and vegetables are often overlooked for more traditional looking produce - so this man started sharing photos of "ugly," yet adorable, produce on Instagram and Twitter try and change that. 

And weirdly enough, a lot of the fruits and veggies look like people or body parts.

Each year, 40% of produce grown in the United States is thrown away, the National Resources Defense Council reports. Using ugly produce, instead of throwing it in the trash, is "such a low hanging fruit solution to food waste," Jordan Figueiredo, the man behind the @UglyFruitsAndVeg campaign, told Think Progress.

Read on to learn more about the ugly food movement and check out 15 of Figueiredo's Instagrams.