What It's Like To Use Instacart, The Grocery Delivery Startup That Just Raised $220 Million

Instacart, a startup that delivers groceries on demand, has raised $220 million at a nearly $2 billion valuation in a Series C round led by Kleiner Perkins.

Instacart hires shoppers to buy groceries at local stores and then deliver them to customers within a few hours. Unlike competitors, like Fresh Direct, who keep their own inventory, Instacart relies on grocery stores to fulfill orders.

I decided to try out Instacart to see if it lived up to the hype.