What it's like to use the $400 juicer that people are freaking out about
Screenshot
On Wednesday, Bloomberg broke the news that the high-end juicer backed by Silicon Valley's elite venture capitalists wasn't even needed to squeeze out the juice.
When it was launched a year ago, the $700 machine touted the tons of force it generated to squeeze out every last drop of juice from the fresh fruits and vegetables.
Bloomberg found that hand-squeezing the packets yielded nearly the same result.
Now, Juicero is on the defensive and is arguing that it's juicer (whose price was previously cut to $400) is needed because "the value of Juicero is more than a glass of cold-pressed juice. Much more," says its CEO Jeff Dunn.
To Juicero, the value of the company is its connected juice press that can tell you when the juice is about to expire and saves you the two minutes of packet squeezing. Anyone who thinks otherwise can now return their press for a full refund, Dunn says.
When Business Insider's Alyson Shontell tried the Juicero machine (pre-Juicegate) in April 2016, she found herself saying "Oh my God," as she put down her first glass of Juicero-pressed juice.
Whether a $400 juicer is worth saving two minutes of hand-squeezing is a question you'll have to decide, but here's what it was like to use the Juicero machine when Business Insider first visited last April.
- Saudi Arabia wants China to help fund its struggling $500 billion Neom megaproject. Investors may not be too excited.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- One of the world's only 5-star airlines seems to be considering asking business-class passengers to bring their own cutlery
- Shubman Gill to play 100th IPL game as Gujarat locks horns with Delhi today
- Realme Narzo 70, Narzo 70X 5G smartphones launched in India starting at ₹11,999
- Indian housing sentiment index soars, Ahmedabad emerges as frontrunner
- 10 Best tourist places to visit in Ladakh in 2024
- Invest in disaster resilience today for safer tomorrow: PM Modi