- On Day 2,
Cannes Lionsannounced shortlists for the Craft and entertainmentcategories.
- India got 8 shortlists with
Dentsu Webchutney's ‘The 8-bit Journo’ campaign getting 3 shortlists in the Digital Craftcategory.
- Famous Innovations saw 2 shortlists for its campaigns 'Reaction' and 'Lynching' for The Photographic Society of India.
Dentsu Webchutney secured three shortlists for its ‘The 8-bit Journo’ campaign for Vice Media in the Digital Craft category for Native & Built-in Feature Integration, Innovation & Use of Technology and Real-time Contextual Content sub-categories.
Meanwhile, in the Film Craft category, Facebook’s Pooja Didi by Chrome Pictures and
In Industry Craft, Reaction and Lynching by Famous Innovations for The Photographic Society of India got 2 shortlists in the Print & Publishing sub-category.
In Entertainment category, The World’s Most reported Trailer by Triggerhappy Entertainment and Dentsu Webchutney was shortlisted for Audiovisual branded content for Audience engagement/Distribution Strategy sub-category.
And in Entertainment for Music,
We did not get a shortlist in the Entertainment for Sports category.
Cannes will today declare the results for Creative Data, Creative Strategy, Direct, Media, PR and Social & Influencer categories.