WORD Marketplace enables small brands to join the influencer marketing bandwagon while sticking to their budget
WORD Marketplaceserves as a gateway between Brands and Influencers.
- They can mutually benefit by connecting with each other to find, create and execute campaigns on a seamless platform.
WORD Marketplace enables small brands to join the influencer marketing bandwagon while sticking to their budget. Beginning with signing up to finalizing the content with the influencers, everything is hassle-free. Brands can easily sign-up on the WORD Marketplace Web App and create campaign briefs with no minimum fees. They can receive content from registered influencers, approve the project, and pay only for what they wish to use while keeping track of the campaign performance insights on their dashboard. With WORD Marketplace, brands can exercise their command over the entire process directly.
The platform also provides the perfect opportunity for aspiring influencers to handpick their preferred projects and work for what they believe in. With a simple sign-up using the WORD Marketplace App, they can kick-start their journey to professional content creation by choosing the projects that they like, submitting their ideas to the brand and monetizing this opportunity. The influencers get the advantage of engaging directly with the brand to work out the commercials that suit them best. Moreover, timely compensation can be assured as the platform provides a smooth payment experience.
Dharika Merchant, COO,
She further added, “It is often perceived that influencer marketing is expensive which is why some brands shy away from testing these waters. With WORD Marketplace, we want to bust the myth and encourage brands to focus on their marketing needs by leaving everything up to our seamless platform. WORD Marketplace aims to help small brands keep abreast of the contemporary marketing trends by creating not just a platform but an ecosystem for them to choose eligible influencers on their terms.”