ALTBalaji's total subscriptions sold for the quarter at 1.8 million vs 0.9 million in Q1FY21;direct subscription revenues at Rs 17 crore vs Rs 13 crore

• ALTBalaji direct subscriptions up 35% QoQ.
• It added 6 new shows in the quarter, taking its overall library to 86 shows.

Balaji Telefilms announced its financial results for the quarter ended 30th June 2021.

ALTBalaji remains one of the most consistent hit content creators for OTT adding 6 shows in the quarter taking the overall library to 86 shows. The company sold 1.8m subscriptions during the quarter and currently has an active direct subscriber base of over 2.4m. This excludes subscribers on partner apps where the content continues to do well.

The company continues its strategy to drive deeper audience engagement by creating content that is targeted at mass India seeking differentiated stories. The platform has over 86 shows and some of the hits launched this quarter include Punchh Beat Season 2 and Broken but Beautiful 3.

Shobha Kapoor, Managing Director, Balaji Telefilms Limited said, “ALTBalaji continues to drive subscription growth and we added 1.8m subscriptions during the quarter. We added 6 shows in the quarter and now have a very strong line up for the rest of the year. Our strategic content sharing deals will ensure we maintain control on the cash spend while driving overall profitability. Our TV business has shown good recovery in terms of production hours and we hope to improve this momentum as 5 new shows commence. In the movie business, production for some of the exciting projects are at various stages of completion and we are closely monitoring the availability for theatrical releases as well and direct to digital launches. Overall, the year has started well and we will build on this momentum through the year.”

OPERATIONAL and FINANCIAL HIGHLIGHTS

• ALTBalaji total subscriptions sold for the quarter at 1.8m vs 0.9m in Q1FY21, direct
• subscription revenues at Rs 17cr vs Rs 13cr
• Current active subscriber base at 2.4m and 86 shows live on the platform
• TV business continued at normal in Q1 with 174.5 hours of production across 6
• shows and strong pipeline for the year
• Movies current pipeline include 5 exciting projects
• Overall financial performance for the quarter
• Group revenues at Rs 65cr of which ALTBalaji contributed Rs 21cr
• Group EBITDA loss at Rs 30cr and Loss after tax at Rs 34cr
• Group liquidity and balance sheet with current cash and cash equivalent balance at
• Rs 138 cr