CoinSwitch Kuberonboards Ranveer Singhas its brand ambassador.
- It aims to connect with the millennial and Gen Z audiences by featuring Ranveer Singh in its “Kuch Toh Badlega” campaign.
Ranveer Singh will feature in three ad films for CoinSwitch Kuber’s ongoing ‘
Ashish Singhal, Co-founder & CEO, CoinSwitch Kuber, said, “We are excited to have Ranveer Singh join us as our brand ambassador. Our aim is to make crypto accessible to billions in India while making it as simple as ordering food online. I am confident that Ranveer, with his youth appeal, will enable us to make strides towards achieving that goal while aiding CoinSwitch Kuber to become a household name.”
“By featuring Ranveer Singh in our Kuch Toh Badlega campaign we are tapping into the significant interest we have witnessed from tier 2 and tier 3 cities. We want to ensure that Indians from all walks of life are aware of the low barrier of entry into the crypto space along with the simplicity our platform affords,” he added.
On the announcement, Ranveer Singh said, “This is an exciting time for the crypto landscape in India. I am glad to come onboard as the brand ambassador of CoinSwitch Kuber, India’s largest crypto asset platform. The company is a key player in the crypto revolution in India and I’m happy to be a part of their journey.”