Virat Kohli, MS Dhoni and Kapil Dev were the most loved sports celebrities in India in 2021, as per TAM AdEx

Aug 26, 2021

By: Karuna Sharma

1. Virat Kohli

With a brand value of USD 237.7 million, Kohli is the most valuable celebrity in India as per Duff & Phelps. He was the most seen sports celebrity in advertisements with a share of 26 percent

Credit: BCCL

2. MS Dhoni

According to Duff & Phelps, Dhoni's brand value was estimated at USD 41.2 million in 2020. He was the second most loved sports celebrity in the brandverse, with a share of 23 percent in total ads

Credit: BCCL

3. Kapil Dev

One of the greatest captains of all time, Kapil Dev accounted for 9 percent of overall advertising

Credit: BCCL

4. Sourav Ganguly

The President of BCCI also had about 5 percent share in total ads. His net worth was estimated to be USD 50 million in 2020, as per CA Knowledge. His visibility in the news cycle increased in 2021 due to his PR crisis with Fortune Oil.

Credit: BCCL

5. Ajinkya Rahane

On spot 5 is Ajinkya Rahane with a 5 percent share in total advertisements. According to CA Knowledge, his total net worth is estimated to be USD 9 Million

Credit: BCCL

6. Sachin Tendulkar

The legendary Indian cricketer, who retired in 2013, had 5 percent share in ads during Jan-Jun 2021. With over 31 million followers on Instagram, his net worth stood at USD 25.1 in 2019, as per Duff & Phelps

Credit: BCCL

7. Rohit Sharma

Rohit Sharma stood 7th on the list with a share of 5 percent in total sports-related advertisements. Sharma's net worth stands at an estimated Rs 124.5 crore, as reported by MSN and has more than 20.1 million followers on Instagram.

Credit: BCCL

8. Rahul Dravid

AKA Indiranagar ka Gunda, Dravid endorses the likes of Google, CRED, Castrol, Max Life Insurance, Citizen Skyline Construction, and Reebok. He had about 4 percent share in advertisements during Jan-June 2021

Credit: BCCL

9. Sunil Gavaskar

Indian cricket commentator and former cricketer, Sunil Gavaskar had 4 percent share in advertisements

Credit: BCCL

10. Shikhar Dhawan

Shikhar Dhawan added 1 percent to the overall share of ad volumes during Jan-Jun 2021. According to media reports, he earns around 30 lakh rupees every month from brand endorsements.

Credit: BCCL

The 7 coolest electric cars coming soon, from Aptera's solar three-wheeler to Canoo's pickup