Radio ad revenue for July-Sept quarter in 2020 was Rs 198.53 crore: TRAI

• Ad revenues from Radio for the July-September quarter in 2020 was Rs 198.53 crore, an increase from Rs 98.41 crore in the previous quarter, according to TRAI.
• The report further stated that Pay DTH has attained total active subscriber base of around 70.70 million in India.

The reported advertisement revenue during the quarter ending September 30 2020 in respect of 366 private FM Radio stations is Rs 198.53 crore, according to the Telecom Regulatory Authority of India's (TRAI) The Indian Telecom Services Performance Indicators report for July-September.

The report also states that the ad revenue in the previous quarter, that is, the quarter ending on June 30, 2020 in respect of 366 private FM Radio stations was Rs 98.41 crore. (One FM Radio Broadcaster, M/s Gwalior Firm Private Limited, operating in the city of Guwahati, has not submitted the advertisement revenue).

The report further stated that Pay DTH has attained total active subscriber base of around 70.70 million. This is in addition to the subscribers of the DD Free Dish (free DTH services of Doordarshan). The total active subscriber base has increased from 70.58 million in June 2020 to 70.70 million in September 2020.

The country has also achieved 100% digitization of Cable TV network, the report noted. “This is a stupendous achievement making India as the only large country where 100% digital cable has been achieved through mandatory regulations,” added TRAI.