- The 13th edition of Dream11
Indian Premier Leaguewill begin on September 19th at a new time this year.
- Star Sports’ first campaign for Dream IPL is about celebrating everyday heroes and who the love of cricket unites them.
While the pandemic has disrupted lives, there has been an equally powerful wave of everyday heroes, who have come forward to support the ones in need during these unprecedented times. The ‘Ek Saath Waali Baat’ campaign captures this feeling of togetherness while driving the message of hope and support, which has been critical in these trying times.
The TVC puts a spotlight on the stories of hope and instances of people helping each other, neighbours sharing prospective job opportunities with those who have been laid off and a community welcoming a doctor with flowers as he returns from work.
Let’s end this wait as we started it – #Together!Here’s the #Dream11IPL campaign you’ve all been waiting for -… https://t.co/e7qqiZmL7R— Star Sports (@StarSportsIndia) 1599057065000
“As a country, we have always come together during testing times and we have seen the same over the last few months. There has been a greater sense of community and empathy that has demonstrated the resilience of the human spirit. The ‘Ek Saath Waali Baat’ campaign has been created with this same ethos.
Keeping in mind the nationwide fandom for the tournament, the campaign TVC will be released in multiple languages including Hindi, Tamil, Kannada, Malayalam, Telugu, Bengali, Marathi. Dream11 IPL has always evoked intense emotions amongst its vociferous fans and this time too, Star Sports promises to bring back the same thrill.
The 13th edition of Dream11 IPL will begin on September 19th at a new time this year. The evening matches and afternoon will be played at 7.30 pm and 3:30 pm respectively.