An anti-Trump movement is calling for the boycott of 30 retailers who sell Ivanka's apparel


Donald Trump stands in the Trump family box with his daughter Ivanka awaiting the arrival onstage of his son Eric at the conclusion of former rival candidate Senator Ted Cruz's address, during the third night at the Republican National Convention in Cleveland, Ohio, July 20, 2016. REUTERS/Aaron P. Bernstein

Thomson Reuters

As Ivanka Trump becomes increasingly involved in her father's presidency, some people are calling for a boycott of all retailers - from Amazon to Walmart - that sell her products. 

Shannon Coulter, a brand and digital strategist, started the #GrabYourWallet hashtag in October following the publication of a leaked tape that showed Trump making lewd comments about women. . 

While President-elect Donald Trump sells a number of Trump-branded items under the Trump Organization - which sons Donald Jr. and Eric are slated to take control off - the majority of the retailers targeted by #GrabYourWallet sell Ivanka's fashion lines. 

Since the election, Ivanka has served on her father's transition team and sat in on conversations with the leaders of countries including Turkey, Argentina, and Japan. While a Trump spokesperson has shot down rumors that Ivanka would get an office in the White House, most political observers expect Ivanka - who is rumored to be house hunting in Washington, DC - to play some role in her father's political operation. 

Disclosure: Jeff Bezos is an investor in Business Insider through hispersonal investment company Bezos Expeditions.