Latest Stories from Samarpita Banerjee

At Bumble, safety is our number one priority: Priti Joshi, Bumble
At Bumble, safety is our number one priority: Priti Joshi, Bumble
The smart watches and bands segment has grown significantly in the last 3-4 years and will be the pillars of future growth for us: Suparna Mitra, Titan Company
The smart watches and bands segment has grown significantly in the last 3-4 years and will be the pillars of future growth for us: Suparna Mitra, Titan Company
Hasbro launches Monopoly Deal in Hindi to increase its footprint in Bharat
Hasbro launches Monopoly Deal in Hindi to increase its footprint in Bharat
How Spotify will use marketing and communication to bring in its next phase of growth in India
How Spotify will use marketing and communication to bring in its next phase of growth in India
ZEE5 is aiming for 3X growth in subscription in FY22 by increasing its focus on Bharat
ZEE5 is aiming for 3X growth in subscription in FY22 by increasing its focus on Bharat
We’re the fastest OTT platform in India to hit a million active, paying subscribers in less than a year: Ferzad Palia, Viacom18
We’re the fastest OTT platform in India to hit a million active, paying subscribers in less than a year: Ferzad Palia, Viacom18
International Women's Day: When ZEE paid an ode to the almost-never acknowledged women in the cable and DTH ecosystem
International Women's Day: When ZEE paid an ode to the almost-never acknowledged women in the cable and DTH ecosystem
ZEE5 denies recent data breach claims
ZEE5 denies recent data breach claims
OPINION: Regulating digital news is important but freedom of press is precious
OPINION: Regulating digital news is important but freedom of press is precious
India’s new rules for OTT platforms could lead an increase in content-related disputes
India’s new rules for OTT platforms could lead an increase in content-related disputes
Word-of-mouth has helped us grow in India, our community members are our best marketers: Taru Kapoor, Tinder
Word-of-mouth has helped us grow in India, our community members are our best marketers: Taru Kapoor, Tinder
India’s new rules for Facebook, WhatsApp and other social media platforms explained in five points
India’s new rules for Facebook, WhatsApp and other social media platforms explained in five points
When Deepika Padukone and Ranbir Kapoor grooved to the same 80’s catchy Bollywood song for their latest ads for Levi's and Coca-Cola
When Deepika Padukone and Ranbir Kapoor grooved to the same 80’s catchy Bollywood song for their latest ads for Levi's and Coca-Cola
I am confident we will get to 100 million users by the end of this year: Mayank Bidawatka, Koo
I am confident we will get to 100 million users by the end of this year: Mayank Bidawatka, Koo
Exclusive: Jaskaran Singh Kapany, Vice President - Marketing at Paytm moves on
Exclusive: Jaskaran Singh Kapany, Vice President - Marketing at Paytm moves on
Here’s how FLYX, a content-discovery platform, is trying to bridge the gap between content producers and consumers
Here’s how FLYX, a content-discovery platform, is trying to bridge the gap between content producers and consumers
The Moms Co, already a Rs 100 crore brand, aims to grow 2.5X in 2021
The Moms Co, already a Rs 100 crore brand, aims to grow 2.5X in 2021
While businesses are talking about recovery rates, we're talking about high growth rates: Mithun Sacheti, CaratLane
While businesses are talking about recovery rates, we're talking about high growth rates: Mithun Sacheti, CaratLane
India will be among the top five markets for Lionsgate within the next five years: Rohit Jain, Lionsgate
India will be among the top five markets for Lionsgate within the next five years: Rohit Jain, Lionsgate
For brands, building partnerships with consumers to get through tough times will be key to forging strong loyalties for the long term: Murtaza Bakir, Mintel
For brands, building partnerships with consumers to get through tough times will be key to forging strong loyalties for the long term: Murtaza Bakir, Mintel