Banking fintech providers and startups to watch in 2021
- The fintech industry is moving every year. Throughout 2019, fintech startups globally scooped up $34.5 billion in funding.
- But as more and more fintech companies pour into the space, it can be tough to sift through them and identify the largest fintech companies.
The COVID-19 pandemic has sped up our transition to a digital and cashless society, causing more people to become reliant on technology as a means to manage their money. As customer expectations evolve and more companies populate the financial technology space, finserv companies are integrating technology into their offerings in order to set themselves apart from the pack.
Monzo has been able to connect and build trust with the modern customer, by communicating in an informal, conversational tone. They have also used the Monzo Community Forum to build a brand community, listen to and engage with their customers, and contribute to the overall success of their brand.offering the benefits of incumbent banks, such as the ability to deposit cash and checks, plus added perks such as easy payments and instant notifications.
While Sterling has fewer customers than other challenger banks, it has more of their money, which suggests that customers are using this card for day-to-day expenses, and not just as a spending card.superior customer service. Diane Morais, Ally's president of consumer and commercial banking products, echoes their company's sentiment when she shares, "It's not okay to just be satisfied. Your money should be working as hard as it can."
Tandem is true to its name, given its capacity for customers to view all their money in one place. With open banking, individuals can access their spending and savings without logging into separate accounts.
Tandem's simple interface makes it accessible to all, even those who aren't as familiar with online banking. They also offer a "pocket accountant," that analyzes all customer spending and offers custom tips to help save them money.Lastly, Tandem has the advantage of being connected with most major banks, which keeps them ahead of competitors that aren't yet compatible.
Tide has attracted more than 200,000 customers since its launch in 2015, winning many over with their "three minute" business card sign-up and their robust mobile app that offers a number of unique features.
Customers have the autonomy to freeze and unfreeze their card, check their pin number, and reorder a lost card. They can also integrate their transaction feed with accounting software in order to export their financial information as needed.
Atom is one of the inital challenger banks that got it's start in 2016, by making banking easily accessible to customers through their smartphones and tablets. Unlike many of its competitors, Atom offers savings accounts and mortgages, and business loans, as opposed to currents accounts.Atom offers a number of safety and security features. Instead of using the standard passcode and password combination, they use face and voice recognition to keep their customers' money safe.
More to Learn
This comprehensive list of fintech companies merely scratches the surface of the fintech industry, which is growing in unprecedented ways.And here are some related Banking reports that might interest you:
- The Banking-as-a-Service Report, which looks at five major BaaS providers, ranging from fintechs to 20-year-old legacy providers that we think represent a proper cross-section of approaches to offering BaaS.
- AI in Banking, which identifies the most meaningful AI applications across banks' front and middle offices.
- The Global Neobanks Report, which explores how the neobank market has grown rapidly, and what's in store as the industry pivots from hyper-growth to sustainability.
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