Jul 13, 2022
By: BI India BureauThree in five buyers on the used car marketplace Spinny were first time buyers. The majority of these buyers were between 30 and 40 years old in the April-June quarter.
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Maruti, Hyundai, and Honda — are the three most in-demand car brands among Spinny’s buyers. Hatchbacks are the most popular model type, followed by sedans and SUVs.
Credit: BCCL
Three of the most preferred car models are the Hyundai elite i20, Grand i10 and Maruti Suzuki Baleno.
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White, gray, and silver — in this order — were the most popular colours among Spinny buyers.
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Spinny had recently launched its luxury segment, Spinny Max, with over 500 cars and delivery service across 250 cities.
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In the second quarter of 2022, Spinny Max premium cars were dominated by brands like Mercedes, Audi and BMW. Majority of the buyers were 31 to 45 years old, and based out of a metropolitan city.
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Mercedes C class, BMW 3 series and Audi Q3 were some of the preferred models. In this case too, white, gray, and silver — in this order —were the most popular choices.
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“With our focus on the pillars of Spinny Assured® designed to include quality, standardization and the greatest degree of customer-centricity, people have come to trust a pre-owned car company and have helped us drive life-long relationships with car buyers,” said Niraj Singh, founder and CEO of Spinny.
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One in three buyers on the Spinny platform was a woman, while the remaining two were men.
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Nearly two out of five purchases were paid for through online transactions, Spinny’s latest report has revealed.
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Four in five purchased cars were delivered to the customer's doorstep, Spinny noted. Spinny has 36 car hubs and is operational in 22 cities — including Delhi, Gurugram, Noida, Bangalore, Mumbai, Pune and Hyderabad.
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