DID YOU KNOW: India’s laundry market is expected to reach $15 billion in the next four years

Aug 5, 2021

By: Kritti Bhalla

Indian laundry market’s big boom

India’s laundry service market is expected to grow up to $15 billion by 2025, as per a recent RedSeer report.

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COVID-19 pushes customers towards e-laundry

Three important factors for the laundry segment’s growth in the next four years are — users moving to e-laundry services, more investments and rise of brands .

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Laundry industry was estimated to be a $11 billion opportunity in 2019

The laundry service market was estimated to have an addressable market of $11.3 billion in 2019, the report added.

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2020 hit laundry segment as much

The addressable market dropped to $10 billion in 2020, due to COVID-induced lockdown and restrictions.

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Hotel, hospitals next in line

The remaining 12 percent are conducted by the hospitality and healthcare industry.

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Startups find a way in

There are more than 100 startups in the laundry service market.

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20 startups fueled up to take on the segment

Twenty of these startups also have seed funding, the initial round of funding.

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Which are the big names?

Some of these startups are UClean, Wassup, LaundryAnna, Laundrokart and Washbuddy.

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Critical mindset shift still needed

There is immense scope for easing up the customer’s life through outsourcing of laundry, but a critical mindset shift is still needed, says RedSeer’s associate partner Kanishka Mohan.

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India’s digital economy to touch $800 billion this decade

Another RedSeer report also estimates that India’s consumer digital economy is estimated to reach $800 billion by 2030, representing a ten fold increase from $85-90 billion opportunity in 2020.

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