Athletes with the highest earnings from endorsements in 2022

Dec 16, 2022

By: Shradha Aneja


A digital content company Sportico recently released a list of the top 100 highest-paid athletes in 2022, on the basis of which we have listed the top 10 players who earned the most from endorsements this year:

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​Lebron James

LeBron James is an American professional basketball player who earned $90 million from endorsements. James has made endorsement deals with brands like PepsiCo, Walmart and more. He also signed a lifetime deal for the footwear brand Nike.

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​Roger Federer

The Swiss tennis player, Roger Federer was recently presented with an honorary prize at the Swiss Sports Awards. Now retired from the game, he earns $85 million from off-field endorsements. He promotes various brands like Uniqlo, Rolex, Louis Vuitton, NetJets and more.

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​Tiger Woods

Tiger Woods is an American professional golfer who has won 18 World Golf Championships and made most of the records in golf. Nike, Monster Energy, Gillette and Rolex are some of the brands that contribute to his off-field earnings worth $65 million

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​Cristiano Ronaldo

Cristiano Ronaldo is the face of the upcoming football-app ZujuGP. The application aims to be a digital soccer community. Ronaldo makes $55 million from off-field earnings. He endorses brands like Herbalife, Armani, TAG Heuer, app LiveScore and more.

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​Tom Brady

Tom Brady is a quarterback football player who earns $52 million from endorsements with Under Armour, T-Mobile, and Subway, among others. Brady also owns a clothing line named BRADY and has even started a Global Content Company-199 production.

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​Lionel Messi

Footballer Lionel Messi recently confirmed that the Qatar final will be his last FIFA World Cup game. Adidas, Budweiser, PUBG Mobile and MasterCard are some of the top brands that he endorses. Also, he is the global brand ambassador for Byju’s. According to the report, he earns $50 million from the endorsements.

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​Kevin Durant

Kevin Durant is an American professional basketball player for the Brooklyn Nets of the National Basketball Association. He earns around $48 million from the endorsements. Alaska airlines, Gatorade, Sonic Drive-in, and Skullcandy are some of the top brands that choose him as their sponsor.

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​Stephen Curry

Wardell Stephen Curry II is an American professional basketball player for the Golden State Warriors for the National Basketball Association. His endorsement earnings are more than $45 million. Nissan, Chase, Rakuten and Subway are some of the main brands that he endorses.

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Neymar is a Brazilian football player who earned $38 million from endorsements in 2022. He has also joined Cristiano Ronaldo as a featured cover athlete. In 2020, he ended the contract with Nike's Jordan Brand and signed up with Puma. Neymar is also the subject of the Netflix docuseries, Neymar: The Perfect Chaos.

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​Serena Williams

Serena Williams is an American tennis player who is also the second most googled tennis player in the world. Serena earns $35 million from her endorsements - which is more than her winnings’ income. Intel, Nike, Delta Air Lines and Bumble are some of the top brands that she endorses.

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