In spite of more established players offering quick deliveries, Zepto is adding more users. According to a recent report by Bobble AI Data Intelligence Division, Zepto witnessed a whopping 946% user growth between December 2021 and March 2022. It was followed by Dunzo and Bigbasket.Zepto might also be gaining from the low-base effect since it’s a new player. Bigbasket was founded in 2011, Blinkit in 2013 and Dunzo in 2014 offering groceries with multiple delivery options for the customers. However, for the latter three, 10-minute delivery is a step up from their existing delivery services whereas for Zepto, it is the main offering.Swiggy Instamart, which too offers 10 minutes delivery, has not been included in the report. Zepto also had the highest active users on their app on a monthly basis between December 2021 and March 2022, the report added. The company had an open rate of 76% in January 2022, however, it has been declining since then. Open rate is the percentage of people, who installed the app, that opened it at least once during a selected time period. In this case, it’s one month.The open rate for other platforms has either remained consistent or increased. Dunzo occupied the second spot in March 2022, with 46% open rate. This however is not an apples to apples comparison since Zepto is a pure play quick commerce app, unlike others which have other offerings too.The users of these apps are mostly between the ages of 25-35, the report said. This is followed by the 18 to 25-year-olds. On top of the list of most ordered items are milk, cooking oil, sugar, curd, ice, bread, onion, cakes, atta (flour) and potato chips - the items they can’t wait for more than 10 minutes for.