A YouTube creator with 430,000 subscribers shares the 11-page media kit he uses to pitch brands for sponsorships, which includes his rates

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A YouTube creator with 430,000 subscribers shares the 11-page media kit he uses to pitch brands for sponsorships, which includes his rates
Roberto Blake
  • Business and tech influencer Roberto Blake runs a YouTube channel with over 436,000 subscribers.
  • Blake started posting videos to YouTube in 2009 and shortly after his online business became his full-time career.
  • Today he earns money through brand sponsorships, affiliate marketing, ads in his videos, and business coaching.
  • Blake said he sends a media kit to every company he pitches, and he has previously worked with brands like Samsung, PayPal, and HP.
  • He shared the most up-to-date version of his media kit with Business Insider.
  • Click here for more BI Prime stories.

Roberto Blake is a business and tech influencer with over 436,000 subscribers on YouTube and a decade of experience in the industry.

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He started posting videos to YouTube in 2009 and shortly after his online business became his full-time career.

Today, Blake earns money through brand sponsorships, affiliate marketing, ads in his videos, and business coaching. He earns a large percentage of his revenue by promoting brands across social media and he sends a media kit to every company he pitches. He has previously worked with brands like Samsung, PayPal, and HP.

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Blake told Business Insider that having a media kit can cut down on creating materials to send over to a brand every time you want to pitch yourself.

"It puts your content, demographic, and data in context, and shows a brand why you are a good spokesperson for their product," he said. "It also lets you give them enough information to decide how to best utilize you as an influencer."

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He said influencers should use their media kits as a tool to showcase their value to a brand or company.

Here's what the latest version of Blake's media kit looks like:

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