CULTIVATED: Top VC firms like Greycroft and Lerer Hippeau are cautiously opening their doors to cannabis, Arizona jumps in to pot-infused beverages

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CULTIVATED: Top VC firms like Greycroft and Lerer Hippeau are cautiously opening their doors to cannabis, Arizona jumps in to pot-infused beverages

Alan Patricof

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Introducing Cultivated, our new weekly newsletter where we're bringing you an inside look at the deals, trends, and personalities driving the multibillion-dollar global cannabis boom. Sign up here.

Happy Friday,

I hope everyone has a plan to beat the heat this weekend. I'm looking forward to surfing out at Rockaway Beach - conditions are lining up nicely!

Let's get to it:

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This week, we put out a deep dive into how the world's biggest venture firms are cautiously opening their doors to the cannabis industry. At the heart of the story is how VC firms are governed by their investors, known as limited partners, who aren't yet convinced about cannabis. More on that below.

In other news, some Canadian cannabis producers are making money, while others are still suffering from fall out over poor corporate governance.

Aurora Cannabis stock popped after the company gave an update on its Q4 earnings.

Cronos Group, part-owned by Altria, made its first foray into the US earlier this month with a $300 million deal to purchase CBD company Redwood Holding Group. Cronos Group's stock dropped yesterday despite surpassing the highest analyst estimate for its second-quarter figures.

And Markets Insider's Ben Winck has more on the CannTrust saga. Its auditor, KPMG, withdrew results for the company's most recent quarterly and full-year earnings and the stock tumbled.

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-Jeremy

More stories from around the BI newsroom:

'It's a once in a decade opportunity': How top VC firms like Greycroft and Lerer Hippeau are cautiously opening their doors to the potentially $194 billion cannabis industry

The Sand Hill Road set is cautiously opening their doors to the booming cannabis industry by investing in cannabis-related technology, but they aren't touching pure marijuana brands yet.

A venture firm's relationship with its investors, known as limited partners, often holds them back from making marijuana investments. Institutional VCs have been reticent regarding cannabis because LPs often have "vice clauses" banning investing in firearms, gambling, tobacco, and alcohol.

I spoke with partners and principals at some of the world's top VC firms, including Lerer Hippeau, Greycroft, and Tusk Ventures, about how they're looking at cannabis.

Arizona Iced Tea is pushing into legal cannabis. Here's how its partnership for pot-infused gummies and drinks came about.

The maker of Arizona Iced Tea just became latest consumer giant to push into the cannabis industry. The company said on Wednesday it was partnering with Denver-based cannabis company Dixie Brands to produce THC-infused vape pens, gummies, and drinks in states where the substance is legal for adult use.

I spoke to Dixie Brands CEO Chuck Smith about how the partnership came about.

Cannabis-related job searches have skyrocketed over 650% in the past 3 years. Here's who's hiring and what skills you need to get in.

Cannabis-related job postings in the US have quadrupled in the past three years as more states legalize the drug, according to a new report from the job site Indeed.

Read more to see who's hiring and the skills you need to get in.

Capital raises, M&A activity, partnerships, and launches

Executive moves

Chart of the week

This one comes from the data provider Pitchbook. VC investors have poured $1.6 billion into cannabis startups as of July, up from $1.2 billion for all of last year. In 2013, that number was only $16 million.

That's an astonishing increase in only six years. I expect that number to increase more year-over-year as the world's largest VC firms figure out ways to invest in cannabis companies while staying onside of federal regulations and their LPs get more comfortable with the industry.

vc investment cannabis startups chart

Shayanne Gal/Business Insider

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